How to Make a Google Bomb

How to Make a Google Bomb

Category: How To


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In an apparent attack to his administration, US President Barack Obama today fell victim to a Google bomb when the Google search result for the phrase “worst failure ever” returns his official biography from the White House web site as the number one result.

You can not find the phrase “worst failure ever” anywhere on Barack Obama’s biography page but how did it became the number one Google search result for that not really cool phrase?

I’m not claiming to be an expert but I have enough WWW knowledge to know how it’s done. Here’s how:

Due to the way Google’s page rank algorithm works, a web site or a web page will be ranked higher for a certain word or phrase if a significant number of web sites or web pages linked to it using that certain word or phrase as the anchor text. Because of that, Google will think that web site or web page is important relative to that certain word or phrase.

Confused?

I’ll use this web site as an example. You can not find the phrase “Hakuna Matata!” anywhere on my home page except of course on my header image, but Google can’t read the texts on an image. What I did was I requested some of my blogger friends to use the phrase “Hakuna Matata!” as the anchor text when linking to my web site on their blog rolls. As a result, this web site is in the second page of the results when you type “Hakuna Matata” on Google search. That’s considering that there 1.8 million web sites and web pages competing for that phrase. I know I’ll hit first page soon.

Another example is for the phrase “click here”. Do you know what web site is number one on the SERPs (search engine results page) for that? Surprise, surprise! It’s for the download page of Adobe Reader. You can’t find the phrase anywhere on the page but because there are thousands of web sites linking to it using “click here” as the anchor text, it’s no surprise that it’s number one. Like this: to be able to read PDF files, click here.

So if you want your site to rank high for the phrase “make money online” or “the greatest” or whatever, you now know what to do.

A Google bomb can be destructive but can be constructive as well. Some are even cool just like an easter egg.

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17 Responses to “How to Make a Google Bomb”

  1. Dexter | Tech At Hand Dot Net Says:

    Google Bombing is one of the most dangerous thing to do in the net :)

    [Reply]

    ark Reply:

    If you use it in a destructive way it is. But you can also use it in a constructive way just like what I cited in my example.

    [Reply]

  2. Pastilan Says:

    Bro, di na naiindex agad? Pero mukhang okay pa naman yung traffic ah. Gumagamit ka ba ng All in One SEO plugin? Wala ka bang ibang ginawa, some tweaks na baka yun ang nagpahina sa indexing? May inulit ka sa template mo or something?

    [Reply]

    ark Reply:

    Yap gumagamit ako. Di kaya dahil sa upgrade nung plugin na un. Wala naman akong inulit. Nag-upgrade lang din ako ng WP, nasa 2.8.1 na ako.

    [Reply]

    Pastilan Reply:

    baka nga sa upgrade may maliit na tweak dati na naiba or something. And the WP upgrade rin siguro, pwede yun din ang nag cause.

    Pababa pa rin ba traffic mo or bumalik na sa dati? Problema pa rin ba indexing?

    [Reply]

    ark Reply:

    Chineck ko ung google webmasters ko, may red X sa sitemap ko ito ang sabi

    >> We encountered an error while trying to access your Sitemap. Please ensure your Sitemap follows our guidelines and can be accessed at the location you provided and then resubmit. <<

    Alam mo ano ibig sabihin nito? Wala naman akong pinakialaman sa sitemap ko.

    Bumbaba na traffic ko bro. Kasi ang naiindex lang ung mga lumang posts ko pa at di na mainit ang mga topics ngayon.

    [Reply]

  3. ricojake Says:

    Sir, saw your sitelink in PMT. What a nice and informative website you have.

    You’re now on my fave list. Keep it up sir!

    [Reply]

    ark Reply:

    Wow, thank you for that. I appreciate it very much.

    [Reply]

  4. Barack Obama Joker Poster | Says:

    […] becoming a victim of a Google bomb for the search phrase “worst failure ever” two weeks ago, Obama joker posters have […]

  5. enad Says:

    bumabawi ang ranking mo sa topblogs.ph pero yung hakuna matata, di ko na makita sa google ang site mo

    [Reply]

    ark Reply:

    Temporary lang yang ranking na yan. In a few days, balik na naman ako sa 40+. The reason why di mo na nakikita ang site ko when you search Hakuna Matata sa google is because my site is still penalized.

    [Reply]

    enad Reply:

    but how did you make it to be in the top 10? anyway, ako na ata ang top commeter ng blog mo. hehehe

    [Reply]

    ark Reply:

    Congratulations bro! Ikaw na nga! Check mo nga pala spelling ng link mo. Kulang ng L.

    Anyway, may inoptimize kasi akong keyword for this day kaya malakas ang traffic ko ngayon. Pero dahil tapos na ang event, mawawala na ang traffic bukas.

    [Reply]

    enad Reply:

    ah. about sa UFC. tama naman yung spelling. dont worry ill drive my traffic to your site. kahit papano. pero sige tulog na muna ako.

    [Reply]

  6. My 500th Blog Post | Says:

    […] ranging in topic from creating anagrams to making $1,000/day in Adsense to cheating in mybrute to making a google bomb to knowing if your site is linking to a bad neighborhood to using Yahoo! Answers to get traffic to […]

  7. Neha Says:

    Hi! nice post..but one thing puzzles me..the link has to appear in a lot of pages right? and people have to click those links repeatedly to get it indexed by google and hence appear in the search result..if i put the links in a variety of sites and nobody clicks those, it won’t work?

    [Reply]

    ark Reply:

    Yes, your link with the favored anchor text has to appear in many sites. I think it doesn’t need to be clicked so that google detects it. What’s most important is the link should be a dofollow one,

    [Reply]

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