How to Get Traffic From Twitter

How to Get Traffic From Twitter

Category: Computers, How To


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I have been a member of twitter since August 20, 2008 and honestly, I don’t really understand how twitter works and no idea on how to tap its power to benefit my site. I just tweeted links from my site hoping that the members of the twitosphere will check it out.

However in 1 year, my Google Analytics shows me that I only received 342 visits from twitter.

Last December 2009, Google announced a new feature allowing real-time streams of updates from various social networks as well as headlines from news and blog posts published just seconds before to appear in its search results page.

“Our real-time search enables you to discover breaking news the moment it’s happening, even if it’s not the popular news of the day, and even if you didn’t know about it beforehand.”

In the days that followed, I noticed that fresh tweets from twitter are already included in the Google SERPs; and they have a high visibility because it is displayed at the top.

I realized that this should be a good source of traffic for my site and set out to conduct an experiment.

Since tweets can be up to 140 characters only, I decided to use bit.ly as my URL shortener for my experiment. It also has a tracking feature to know how many clicked on the links I tweeted.

So on April 10, 2010 during the airing of UFC 112 from Abu Dhabi, United Arab Emirates, I tried to direct traffic to my UFC 112 LIVE stream post by tweeting about the event. Since one of the trending search keywords during that hour was “UFC 112 live stream free”, I used that in my tweets for every fighter matchup. I highlighted the keywords below.

twitter stream

When I checked the Google SERPs for “UFC 112 live stream free”, there it is: my tweet appeared on the real time search result.

Google real time search result

After the event, I checked my bit.ly stats and found out that for the duration of the event, the links I gave on my tweets have generated 1,033 clicks to my site. I think that’s not bad for 2 hours. I had 7,956 total visitors that day so that comprised around 13% of my total traffic which is not shabby either.

bit.ly data

My conclusion?

Based on my experiment, I can say that twitter can be a good source of traffic.

However, this is not for everyone because only tweets from users with high twitter authority can appear on Google’s real-time search results. This is to prevent spamming.

Check out this post from hubspot on the factors that determine a tweet’s authority.

I have a twitter authority grade of 96.4 out of 100.

If you want to know yours, check out the link: twitter grader.

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22 Responses to “How to Get Traffic From Twitter”

  1. melardenio Says:

    Thanks for sharing. I seldom used twitter but I found it easy to search on current and what is hot.

    [Reply]

    ark Reply:

    You can also use this tool to check out what’s trending on twitter:

    http://trendistic.com/

    [Reply]

    Gilene Forever Reply:

    kuya ark, paano magkarron ng maraming followers sa twitter?

    please kuya ark pakireview naman blog ko kasi bago palang ako sa blogging world..

    gusto ko magkaroon ng traffic ang blog ko para magapply sa adsense someday, pero hhindi ko alam kung paano, may recommendation ka ba kuya?

    write comments naman sa blog ko kuya..salamat..

    [Reply]

    ark Reply:

    Follow lots of people sa twitter and more likely than not, they will also follow you.

    Maganda ang site mo. Kait 1 week pa lang pero marami ng laman, ang sipag mo.

    Magcocomment sana ako dun sa site mo pero nakadisable ang Anonymous Users. Di ko tuloy masulat ang name at URL ko. Ienable mo dun sa Comments > Who Can Comment section.

    Di na madali ang mag-apply ng adsense ngaun. Sa pagkakaalam ko, dapat 3 months na ang site mo at may minimum na 20 posts before ka maapprove.

    For the meantime, pwede mo subukan ang mga alternatives dito:

    http://www.arkhilario.com/2010/12/21/best-adsense-alternatives/

    [Reply]

    Joel Reply:

    Hi ark,
    The problem with following a lot of people is that it will flood your twitter account with so many useless and uninteresting tweets. How did you deal with that?
    Thanks!

    [Reply]

    ark Reply:

    Yes, that’s why I only follow well-known personalities and news outlets.

    [Reply]

  2. ianemv Says:

    Sayang pala. Nung pag CMA awards dapat nag tweet ako, damn nalimutan ko. ang nangyari naman sa kin nun, lumabas sa serps under sa “Blog posts about cma awards 2010” yung ginawa ko. at least na boost naman traffic ko hehe

    [Reply]

    ark Reply:

    Try mo na lang next time may mga live events.

    [Reply]

  3. Winziph Says:

    ahhh ganun pala yun, thanks for the info sir ark.

    [Reply]

  4. James Moralde Says:

    Ark, how do you get the trending search keywords for a particular hour?

    BTW, my twitter authority grade is 95.8. But I have yet to use twitter the right seo-wise way.

    [Reply]

    ark Reply:

    I use Google Trends. :-)

    [Reply]

    James Moralde Reply:

    Google Trends. I think I’ve checked out this Google site some time ago. I didn’t know that it gives data hourly. Cool. I’ll try to explore this again soon. Thanks Ark.

    [Reply]

    ark Reply:

    Actually, sometimes it updates every 10 minutes or so.

    [Reply]

  5. Isabel Says:

    Well, I haven’t used twitter yet as that is not my strong, I barely understand what it’s about. But it seems it’s getting hotter and hotter every day and I will have to implement it soon as a website marketer.

    [Reply]

  6. ikogsakanding | Blog for noob Says:

    thanks for sharing buddy…. now we have another source of traffic…. heheh 😀

    [Reply]

    ark Reply:

    You’re welcome. Good luck!

    [Reply]

  7. Pastilan Says:

    I have been using Twitter for important events to help bring traffic to my CPAlead sites and it really works. But I guess it’s not only tweets from users with high twitter authority that appear on Google’s real-time search results, it seems that even tweets coming from 3-day-old Twitter accounts can land on G’s real-time search results. I created three Twitter accounts three days before the Pacquiao-Clottey match and slowly added followers in the span of three days in those accounts, each got to a hundred or so followers on day 3, the day of the match; I was not really hoping for the followers to read my tweets or click on my links, I was aiming for the real time search results. One account was deleted hours before the fight because of “strange activities” but tweets from the remaining two accounts appeared on the real-time search results during the match. It’s just a matter of not using a URL shortener for the links you use and changing the variation of the key phrase every time you tweet. Tweet every 10 seconds or so especially if many tweets are coming from other people. This technique worked for me, my tweets appeared many times in the SERPS, sometimes the tweets from my two accounts appear side-by-side in the serps. it’s fun, really, but the bad side is that you just have to settle for the replay of the fight because you’d be busy tweeting while the fight is in progress.

    [Reply]

    Pastilan Reply:

    actually there are many variations to this technique, but i guess you’ve guessed it already by now :)

    [Reply]

    ark Reply:

    Actually this is the only technique I know yet. Care to share the others?

    [Reply]

    ark Reply:

    Nice insights. Ang sipag mo talaga bro.

    [Reply]

  8. Ching Says:

    Lemme try this, good idea. But I gotta admit this is hard to accomplish when following for free :)

    [Reply]

  9. pcsoresult Says:

    working pa po ba ito ngayon? wala na kasi akong nakikitang tweets sa search results

    [Reply]

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