Li Ning is the leading shoe and sports goods company in China. In 2006, they signed Shaquille O’Neal of the Cleveland Cavaliers to a $1.25 million 5-year deal. Aside from the big guy, Baron Davis of the LA Clippers and Jose Calderon of the Toronto Raptors are the other NBA stars with a deal from Li Ning.
The three are currently in China to promote Li Ning products. They will hold Style Fighter 3+1 Basketball Challenge and NBA Stars’ Meet in Beijing, Zhengzhou, Shijiazhuang, Changsha and Chengdu. There will be a 3+1 contest, one-to-one contest, slam dunk competition and skill competition and a chance for the Chinese youth to learn from these NBA stars.
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